After working with GlockStore to redesign their website and develop their style guide and catalog design, 615 Design took the initiative to develop a comprehensive rebrand concept for the company, the world’s leading source for Glock parts and accessories. With their recent move to Nashville, the goal was to refresh their visual identity to reflect their established industry leadership while connecting with a new audience. The rebrand concept introduced an updated logo, refined brand elements, and a cohesive visual identity designed to support their continued growth and success.